About Flock
Empowering landlords with institutional-quality solutions for tax-efficient exits.
Who We Are
Flock Homes is a real estate technology company that provides landlords with a tax-efficient way to exit their rental properties and transition into passive, diversified real estate ownership. Founded in 2020, Flock has served 220+ clients and manages a growing portfolio of residential properties.
Flock was built on the insight that millions of small landlords are trapped: they own appreciated properties but can't sell without triggering massive capital gains taxes, and they're burned out from the demands of active property management. Flock provides the bridge — combining tax-advantaged exchange structures with institutional-quality management to give landlords a genuine path to retirement.
2020
Founded
$262M*
SFR Fund Real Estate Value
1,106*
Homes in SFR Fund
* As of 3/2/2026
Leadership Team

Ari Rubin
Founder & CEO

Ryan Illsley
Chief Investment Officer

Leanne Dunn
Chief Legal Officer

Chad Nowkowski
Chief Business Officer

Alex Cettina
Chief Capital Officer

Richard Pickering
Chief Operating Officer

William Zhuang
Head of Engineering

Danielle Rabman
Director of Client Relations
Key Investors & Service Providers







Flock's commitment and ability to follow through on their word has been the most important in building trust.